www.womanthismonth.com 49 November 2012 | Innovative Advancements ALMOAYYED MOTORS If you are in the market for the right car, choose a model that embodies everything. Style, functionality, fuel economy, affordability and innovation can all be yours. The Ford Fiesta is currently celebrating 35 years as one of the world’s leading choices in the small-size segment. With over 15 million units produced globally, this model is the premium choice in its class, leading with fuel economy, distinctive design and strong driving dynamics. Throughout the years, Fiesta has made major strides in craftsmanship, the quality of materials used and product choice, while continuing to represent the nameplate’s traditions. All about technology The new Ford Fiesta 2012 is the car that families have been waiting for. Complete with a fun-drive experience, the quirky model is compact, stylish and above all economical. The model starts with a 1.4-litre engine offering fuel economy that both you and the environment will appreciate! Functionality can be seen through the controls and buttons used to resemble the logic of a mobile phone. From the driver’s seat, the eye is drawn immediately to a multifunction display screen. Remote keyless entry is also offered along with a driver’s one-touch power window control, push-button start and steering wheelmounted supplemental audio controls. Assured quality Quality is showcased through the car’s distinctive kinetic design cues. Employing elongated dragon’s eye headlamps and muscular front fenders and hood, the model has a sporty, stylish look. The Fiesta represents Ford’s signature design language used across the global brand portfolio of smaller vehicles. The model’s new look reflects the motion and the experience of dynamic driving with the instrument panel and centre stack providing visual identity and distinction. The interior has been built to protect from the outside noise. The inclusion of a specially laminated windshield, a class-exclusive, helps absorb and contain road and wind noise, leaving you and your passengers to enjoy an uninterrupted journey. Furthermore, the manufacturers have put great emphasis on quality and safety. Under the stylish exterior of this model is a robust body structure, crafted from the toughest of materials to protect occupants in the event of a collision. The exterior uses an exceptionally high level of high-strength steels in its body structure, yet, despite its advances in strength, the car overall is lighter than before. Call 17 737-373.
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