showcase June 2016 46 www.womanthismonth.com When it comes to innovation, Audi is a marque that is famous for setting the standard. It comes as no surprise then that the new-generation A4 has been redeveloped, setting even higher benchmarks for its class. Its elegant design blends with an innovative control concept and lightweight construction meets new, efficient drivetrain solutions. The new A4 is also ahead of its peers in terms of infotainment and assistance systems, awarded a top safety score of five stars by the European consortium Euro NCAP. This is a good looking model, no question. It has sleek curves, striking lines and it was recently crowned best mid-sized car of 2016 in a poll of 115,239 readers of the German magazine, Auto Motor Und Sport. The A4 boasts an even more comprehensive list of standard equipment than its predecessor. It includes xenon headlights, keyless go, a Bluetooth interface, Audi drive select and a seven-inch MMI colour display. In addition, the luxury sedan has the best drag coefficient in its class at 0.23 and impressively low CO2 emissions. A new generation of four-cylinder TFSI The latest offering from this reputed German automaker packs plenty of punch and is sure to delight driving enthusiasts across the Kingdom. AUDI MORE POWERFUL, EFFICIENT AND INTELLIGENT engines, with newly developed combustion methods, sets benchmarks in terms of fuel consumption, emissions and performance. Their power output has increased significantly and ranges from 150bhp to 252bhp, but fuel consumption has been reduced by up to 21 per cent. Three different TFSI models are on offer in the Middle East: 35 TFSI with 150bhp (1.4 engine), 40 TFSI with 190bhp (2.0 engine) and the top-of-the-range engine 45 TFSI with 252bhp (2.0 engine). Besides being incredibly fun and rewarding to drive, the new model offers an abundance of intelligent technologies, the use of which is even more intuitive with the new Audi MMI display and control concept. Technological highlights of the new A4 include the Audi virtual cockpit, the Audi Matrix LED headlights, the Audi smartphone interface, the Bang & Olufsen Sound System with 3D sound, the Audi phone box with wireless charging, the head-up display and new driver assistance systems like the parking assist, rear cross-traffic assist, exit warning, collision avoidance assist, turn assist and the Audi presense systems. The MMI control concept in the centre console is a newly designed feature and acts as the main control element. The top-end infotainment system, MMI Navigation plus with MMI touch and a large 8.3-inch monitor, has a touchpad in the rotary controller to zoom in and out and to enter characters. The entire MMI control logic is similar to that of a smartphone and includes an intelligent freetext search function. This is a car you have to drive yourself to fully appreciate. Call 17 459-933.
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