36 | December 2011 | woman this month Feature They’ve been around for years now, but finally, the bloggers are taking over the world, one post at a time. Bloggingfor the People Blog: www.libertylondongirl.com Bio: LLG is pretty much where it all started. Sasha Wilkins was one of the first ever bloggers to reach star status. Working as an English journalist and editor living in New York, she decided to start an anonymous account of her fashionable experiences. After much success, she decided to reveal her identity in an in-depth interview for Grazia in 2010. This did nothing to harm her career for she now travels all over the world, hitting shows, writing for a variety of publications and she has won a slew of awards for her work. Blog: www.stylebubble.typepad.com Bio: Probably one of the most well known of the young and current blog stars, Susie Bubble, otherwise known as Susanna Lau, is Chinese by ethnicity, but was born and brought up on the fashionable streets of London town. She has dedicated her blog to both her own style and to the mission to discover up and coming talent. She has been the editor of Dazed Digital, the website for the magazine Dazed and Confused and often writes for other publications, such as Elle. Gone are the days when we had to rely solely on the glossies to give us the lo-down on what’s hot and what’s not. We no longer have to defer to the experts for everything style related. We live now in a world of trend-shapers, trend-forecasters, trend-setters and trend-commentators and in this age of constant public dialogue, it seems that power no longer lies in the hands of the few, but in a community of committed girls and boys next door. Of course, the magazines still have their uses — they are staffed largely with qualified experts and fashion devotees who have access to designers and shows that many normal people won’t. However, there is a greater and greater thirst for opinion sharing. Fashion is becoming more of a commune than a hierarchy and this, we feel, is actually rather special. Liberty London Girl Style Bubble Susie Bubble Sasha Wilkins
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