www.womanthismonth.com 45 August 2014 Rewarding Customers Euro Motors has made retail in the automobile industry far more rewarding. The dealership believes it is important to recognise and reward customers for their business. For the first time in the Gulf region, an automotive dealer has introduced a customer loyalty programme which allows buyers to gain and redeem points across the various divisions of Al Zayani Investments Group. Starting for now with Euro Motors representing BMW, MINI, Rolls Royce, Ferrari, Maserati, Jaguar and Land Rover, the programme will eventually lead to partnerships with key venues across the island. This allows customers to maximise the return and rewards from the money they spend at Euro Motors on prestigious brands in the car industry. “Our focus has always been and remains on finding meaningful ways to engage and deliver the very best experience for our customers. We want to recognise and reward our customers in a real and tangible way,” says Nawaf Al Zayani, managing director of Euro Motors. The introduction of the Intaleq Loyalty Programme is a key innovation to this customer commitment. It will reward customers with a percentage of any money spent with Euro Motors. This will then be credited to the customer’s Intaleq account which can be used at the dealership for additional products and services. Enrol to Intaleq All Euro Motors’ existing customers can apply immediately. New customers can enrol after their first purchase of a product or service. Just take a few moments to complete an enrolment form. Submit it to the staff once you are done. Your membership pack will be sent to you by post inclusive of your personalised card, a quick guide, your web page log in details and the programme’s dedicated contact details. Use your personal code to log into your account. Your Intaleq card is your gateway to all the benefits and rewards of the programme, so always make sure you present it to the staff to ensure your points are credited to your account. Enrol now and enjoy your rewards. How it works For every dinar you spend, your Intaleq account will be credited with one point (Klick) which is equivalent to one per cent of a dinar. The more you spend the more rewards you will get. Your Klicks will be your currency to purchase parts, lifestyle accessories and merchandise. You can use it to pay for your service or even use them as a down payment for a new car. Call 17 750-636, email intaleq@euromotors. com.bh or visit www.intaleq.com.bh. Euro Motors has led the way with the first automotive customer rewards programme in the Kingdom of Bahrain. Nawaf Al Zayani and Paul Yates WOMEN ON WHEELS | showcase
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