76 August 2013 www.womanthismonth.com The winner of the World Car Design of the Year 2013, Jaguar Project 7, is set to make a dynamic debut at the 2013 Goodwill Festival of Speed. Created by a team led by director of design, Ian Callum, Project 7 is a one-off design study based on the acclaimed new Jaguar F-Type. A single-seater, all-aluminium bodied roadster, it features a Jaguar D-type-inspired fairing, bespoke carbon-fibre aerodynamic components and a unique interior. Powered by Jaguar’s 5.0-litre supercharged V8 petrol engine, Project 7 will reach 60mph in 4.1 seconds with a top speed of 186mph. Its name acknowledges Jaguar’s winning of Le Mans seven times between 1951 and 1990, a record for a British manufacturer, and its blue paintwork is reminiscent of the victorious Jaguar D-types of 1956-57. “It has one purpose: to be driven fast and enjoyed. Jaguar sports cars are known for exceptional performance and clean design. Project 7 captures that spirit in its purest form,” Ian says. Good looks; extreme performance Key exterior design changes include a fairing behind the driver’s head; bespoke carbon-fibre components like a new front splitter, side skirts and rear diffuser, lowered windshield and restyled front bumper. The cockpit of Project 7 is no less impressive than its exterior. The driver sits in a composite bucket seat and is gripped by a four-point racing harness. The passenger seat is replaced by a unique helmet holder, which carries a custom-designed Project 7 helmet in matching blue paint and graphics, secured by its own harness. The overriding dynamic aim when developing F-Type was ensuring a connected feel. It’s a true, driver-focused sports car: agile, immediate, fast, and of course fun. It’s visceral in every sense: its response, its sound and its sheer performance. In addition to the increase in power delivered to the rear wheels through Jaguar’s eight-speed Quickshift transmission and electronic active differential, Project 7 also features a free-flow exhaust system with a ceramic finish, 10mm lower ride height and a unique spring/damper tune. “When you look at this car, it has got an enormous amount of appeal. It’s just full of desire. You can see that its sole purpose is to be enjoyed. Project 7 is a very special car; not just because it’s a one-off, but because of its purity of purpose. It’s pure Jaguar,” Ian says. Call 17 707-070 or visit www.jaguarmena. com or Facebook.com/JaguarMENA. Part Beauty; Part Beast showcase JAGUAR
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